SYNEK beer dispenser unveils design, new website, eyes summer release

 

I wrote about this for AlcoholProfessor.com many months ago, and this announcement came today. Thought I would share, as this does look like an interesting product. Here’s the press release from SYNEK:

(St. Louis, MO): SYNEK (‘sin-eck’) is pleased to announce the release of the final dispenser design and new website, www.SYNEK.beer. The final design is a result of over six months of meetings with industry experts and breweries to make the necessary changes to the original prototype shown during the 2014 Kickstarter campaign. The reveal video showcases the final design of the dispenser in several different settings, displaying the versatility of the unit.

“We believe that SYNEK could have the same impact on beer that Keurig had on coffee,” said Steve Young, Founder. “Brewers engage more customers, distributors save on shipping costs, retailers fit more product on shelves, and customers access more brands than ever before.”

Unlike bottles and cans, SYNEK bags can be filled from any tap, giving access to an unlimited variety.  The dispenser is self-refrigerated and pressurized, which extends the shelf life well past growlers. In addition to the aesthetic changes, the new design includes several functional improvements to the original prototype, including: improved insulation, cooling, and the ease of interchanging bags.

“It sounds like a beer lover’s fantasy: all around the country, everyone could have beer dispensers on their kitchen counters next to their coffee machines, spouting cold bitter brews into eager glasses throughout the day.” –Time Magazine

ABOUT SYNEK

SYNEK is a portable countertop beer dispenser that can be filled from any tap. The St. Louis based startup company ran a successful $650,000 Kickstarter crowdfunding campaign in the summer of 2014 wherein they pre-sold thousands of units in over 40 countries. They currently have 1,200+ brewery partnerships in those countries, a number growing daily. They have also received recognition from local and national startup competitions including: the St. Louis Startup Challenge and Steve Case’s Rise of the Rest competition. Learn more at www.SYNEK.beer.

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